Emily's Deconstruction: Harry and David Chocolate

URL: http://www.marketwired.com/press-release/harry-david-soldiers-angels-team-up-once-more-bring-joy-us-armed-forces-with-semi-annual-1916698.htm

Chocolate company Harry and David teamed up with Soldiers’ Angels non-profit organization to send sweet treats to troops overseas. The reader can tell that the "Moose Munch Bars For The Troops" news release was paid for by Harry and David, as there is much more information about Harry and David than the cause itself. The newsworthy angle and message is buried within the story, and a reporter may struggle to find what is worth writing about within the release.