Awards generally make for good news and I think this is a very basic and dry press-release focused on informing the press about the awards received. This is a shareable release that does include photos, but there is not any kind of call to action or possibility for fans to share in this success in some way, which could be a missed opportunity.
http://www.prnewswire.com/news-releases/budweiser-super-bowl-ads-score-two-emmy-nominations-266797661.html
http://www.prnewswire.com/news-releases/budweiser-super-bowl-ads-score-two-emmy-nominations-266797661.html
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