Monday, June 30, 2014

Elise Herrera-Green (Group 2) Social Media Deconstruct


The company FitBit makes devices that allow people to track their daily activity including steps, calories, sleep, distance, and weight. Although it is not the first device of it’s kind; FitBit seems to be breathing new life into the “activity” device category. Evaluating their online/social media presence might lead to an understanding of how they are managing to do this.

No comments:

Post a Comment